How OKX convinced F1 star Daniel Ricciardo it’s safe to promote crypto
And as brand name ambassadors for crypto exchange OKX, that no doubt was at the leading edge of their minds when FTX collapsed and markets crashed– mere months after they signed on.The dangers then ended up being all too evident in the acres of negative promotion and suits over comic Larry David and retired NFL quarterback Tom Bradys endorsement offers with FTX. Trust in crypto fluctuated after FTX blow-upOKXs strategy to become the “first crypto way of life brand name” was driven by Chief Marketing Officer Haider Rafique. “The thing that was most likely blowback for them was the message and it was improperly timed: Fortune favors the brave, and then the brave crashed,” said Rafique.Related: OKX crypto exchange enters final preparation phase of Hong Kong VASP license applicationAs a mate of Ricciardos, four-time Olympian James currently had an individual connection when he signed on with OKX and was already interested in NFTs. “But to say 12 months earlier, I would say the exact same thing?” James said that snowboarding was a lifestyle choice that appeals to a “young demographic” and crypto is too due to its decentralization.
“The thing that was most likely blowback for them was the message and it was poorly timed: Fortune prefers the brave, and then the brave crashed,” stated Rafique.Related: OKX crypto exchange goes into final preparation stage of Hong Kong VASP license applicationAs a mate of Ricciardos, four-time Olympian James already had a personal connection when he signed on with OKX and was already interested in NFTs. “But to say 12 months earlier, I would say the same thing?” James stated that snowboarding was a lifestyle option that appeals to a “young group” and crypto is too due to its decentralization.
And as brand ambassadors for crypto exchange OKX, that no doubt was at the forefront of their minds when FTX collapsed and markets crashed– simple months after they signed on.The threats then became all too obvious in the acres of unfavorable promotion and suits over comic Larry David and retired NFL quarterback Tom Bradys endorsement offers with FTX.” But you kind of also discover when to state no, thats not ideal for me,” he told Cointelegraph at Token2049, nursing a fractured hand that has taken him out of the Sept. 17 Singapore Grand Prix.Ricciardo is one of the most popular F1 chauffeurs in the world and has a team that ensures he does not get into hot water. Trust in crypto fluctuated after FTX blow-upOKXs method to end up being the “first crypto way of life brand” was driven by Chief Marketing Officer Haider Rafique.