Threads copies Twitter again, introduces ‘rate limits’ to combat bots

Mark Zuckerbergs Twitter option, Instagram Threads, has been required to execute rate limitations in action to a growing number of reports mentioning spam attacks and crypto-shilling bots.Instagram head Adam Mosseri announced the intro of rate limits in a July 17 post on the Threads app. Adam Mosseris explanation for the introduction of rate limits on Threads. Source: Threads” Spam attacks have picked up so were going to have to get tighter on things like rate limits, which is going to mean more accidentally restricting active people (false positives). If you get captured up [ in] those protections let us understand,” Mosseri explained. One user grumbled that they were investing half their time on the app obstructing bots that were pressing “gaming and crypto sites.” Elon Musk, the CEO of Twitter took a jab at the statement, replying “lmaooo copy” to a screenshot of the announcement posted to Twitter. Lmaooo Copy– Elon Musk (@elonmusk) July 17, 2023

On July 1, Twitter imposed hard rate limits on users albeit for a different factor– mentioning severe levels of information scraping from external organizations. Confirmed Twitter users are still currently restricted to viewing 15,000 posts per day, while new and unverified accounts are topped at 1,500 and 1,000 posts daily, respectively.Related: Scammers impersonate Crypto Twitter users on Threads as sign-ups near 100MFollowing its launch on July 5, Threads saw a record-breaking uptake of brand-new users, going beyond 100 million users within five days. For Zuckberg, there appears to be an issue with keeping individuals engaged with the brand-new Twitter option. Olivia Moore, a partner at crypto venture capital firm a16z found that simply one week after launch, daily active users on Threads had actually fallen 40% with the typical everyday time per user dropping threefold.Moore thinks the relocate to import users straight from Instagram doesnt work for a Twitter-esque app like Threads. By connecting user accounts straight to their real-life identities on Instagram, it prevents the modes of social interaction that Twitter is well-known for, particularly anonymous accounts and fan pages. It turns out that plugging 100M users into a copycat item isnt a slam dunk.One week after launch, DAUs on the ~ other app ~ are down 40% and typical day-to-day time per user dropped 4x. Why isnt it working? ⬇ pic.twitter.com/rMO4IBHDHf— Olivia Moore (@omooretweets) July 17, 2023

“Twitter has actually built an unique social chart and interest chart thats hard to change. Even with a copycat product, the underlying networks and user identities developed over a years are difficult to duplicate,” stated Moore.AI Eye: AIs trained on AI content freak, is Threads a loss leader for AI data?

Mark Zuckerbergs Twitter alternative, Instagram Threads, has been required to implement rate limits in reaction to a growing number of reports mentioning spam attacks and crypto-shilling bots.Instagram head Adam Mosseri announced the intro of rate limitations in a July 17 post on the Threads app. Source: Threads” Spam attacks have picked up so were going to have to get tighter on things like rate limits, which is going to suggest more inadvertently limiting active people (false positives). Verified Twitter users are still currently limited to viewing 15,000 posts per day, while brand-new and unproven accounts are capped at 1,500 and 1,000 posts per day, respectively.Related: Scammers present as Crypto Twitter users on Threads as sign-ups near 100MFollowing its launch on July 5, Threads saw a record-breaking uptake of new users, going beyond 100 million users within 5 days.

Other Questions People Ask

What are the reasons behind Threads copying Twitter and introducing ‘rate limits’ to combat bots?

Threads has implemented rate limits as a response to increasing spam attacks and the prevalence of crypto-shilling bots, as highlighted by Instagram head Adam Mosseri. He noted that while these measures are necessary, they may inadvertently restrict active users, leading to false positives. This move mirrors Twitter's earlier decision to impose rate limits due to severe data scraping issues, indicating a shared struggle between the two platforms in managing bot activity.

How do the rate limits on Threads compare to those on Twitter?

Threads' rate limits were introduced to mitigate spam and bot activity, similar to Twitter's approach. Currently, verified Twitter users can view up to 15,000 posts per day, while new and unverified accounts are limited to 1,500 and 1,000 posts, respectively. Although specific numbers for Threads have not been disclosed, the introduction of these limits suggests a parallel effort to maintain user engagement and platform integrity.

What impact have the rate limits had on user engagement on Threads?

Since the introduction of rate limits on Threads, user engagement has been a concern, with reports indicating a 40% drop in daily active users just one week after launch. This decline suggests that while the platform initially attracted over 100 million users, retaining them has proven challenging. The rate limits may contribute to this issue by restricting users' ability to interact freely, which is crucial for a platform modeled after Twitter.

Why did Elon Musk respond to Threads' announcement about rate limits?

Elon Musk's response to Threads' announcement was a humorous jab at the platform's decision to implement rate limits, which he characterized as a copy of Twitter's earlier actions. His comment reflects the competitive nature between the two platforms and highlights how closely intertwined their developments are. Musk's reaction underscores the ongoing rivalry and scrutiny that Threads faces as it attempts to establish itself in the social media landscape.

What challenges does Threads face in maintaining user engagement after its rapid growth?

Despite its explosive growth of over 100 million users within five days of launch, Threads faces significant challenges in maintaining user engagement. Analysts have noted a steep decline in daily active users and time spent on the app, suggesting that simply importing users from Instagram does not translate into sustained interaction. The platform's reliance on real-life identities may hinder the anonymous interactions that characterize Twitter, making it difficult for Threads to cultivate a vibrant user community.