Cricket World Cup to feature Web3 fan app as ICC taps into NEAR blockchain
The International Cricket Council has actually partnered with NEAR Foundation to construct a blockchain-powered, Web3 fan engagement app for the 2023 Cricket World Cup in India, which assures to reach hundreds of countless fans over the next six weeks.Cointelegraph spoke specifically to ICC head of digital Chris Donovan and NEAR CEO Finn Bradshaw, who unpacked details of the Web3 mobile app that is targeted at driving fan engagement previously, during and after matches at the global showpiece in India.Related: From cricket to crypto: AB de Villiers ventures into Web3The ICCs first foray into the world of Web3 was the production of an NFT platform called FanCraze in 2022 that offered fans the capability to own highlights of historical minutes from different ICC tournaments. Donovan stated that it laid the structure for future Web3 exploits:” We loved the community that grew around that product, so we have actually been searching for other use cases that help reinforce our fans love of cricket.” The app will allow fans to play forecast games needing method choices for video games during the competitors. Fans will earn points reflecting their selections and the real outcome of matches, counting towards leaderboards and rewards throughout the competition.The ICCs fan engagement app – as included in its statement video.Donovan stated that crickets governing body and NEAR share a similar vision for how Web3 technology can enhance digital experiences for fans which NEARs Blockchain Operating Systems interoperability with other networks was an essential consider the collaboration:” A big part of that is about producing items with greater interoperability throughout blockchains.” While NEAR is a layer-1 blockchain, it includes scalable infrastructure supporting communication, smart contract and transaction capabilities with other blockchain environments. Bradshaw stated that this function could prove useful as more usage cases are checked out in the collaboration that ends in December 2025:” The ICC is just focused on dealing with a single layer-1 blockchain partner for now, however they understand the Blockchain Operating Systems interoperability capacity.” As Cointelegraph has actually explored at length, advertising and marketing in different sports codes has actually been a motorist in the adoption of cryptocurrencies and Web3 in basic. Bradshaw believes that a Cricket World Cup being hosted in India presents another chance to present working use cases of blockchain innovation.” In partnering with the most popular sport on the sub-continent, we expect it to be a showcase for the environments technology and partners in showing what a mass-market web3 application appears like.” According to Bradshaw, NEAR Foundations organization development group worked alongside the ICC for four months looking into and identifying use cases for the Cricket World Cup. The competition gets underway on Oct. 5 and the last is scheduled for Nov. 19. Magazine: Recursive inscriptions: Bitcoin supercomputer and BTC DeFi coming soon
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Other Questions People Ask
What features will the Web3 fan app for the Cricket World Cup include?
The Web3 fan app developed by the ICC in partnership with NEAR will include features that allow fans to engage in prediction games during the tournament. Fans can make strategic choices for matches, earning points based on their predictions and the actual outcomes. This interactive element aims to enhance fan engagement before, during, and after the matches, creating a more immersive experience for cricket enthusiasts.
How does the ICC's partnership with NEAR blockchain enhance fan engagement during the Cricket World Cup?
The ICC's collaboration with NEAR blockchain is designed to leverage Web3 technology to improve digital experiences for fans. By utilizing NEAR's scalable infrastructure and interoperability capabilities, the app can offer unique engagement opportunities that connect fans across different blockchain networks. This partnership aims to create a seamless and interactive platform that showcases how blockchain can enhance sports fan experiences.
What is the significance of the ICC's first Web3 initiative prior to the Cricket World Cup?
The ICC's initial foray into Web3 was through the NFT platform FanCraze, which allowed fans to own highlights from past tournaments. This initiative laid the groundwork for the upcoming fan engagement app by fostering a community around cricket and digital collectibles. The success of FanCraze has encouraged the ICC to explore further use cases in Web3, ultimately leading to the development of the new app for the Cricket World Cup.
When will the Cricket World Cup featuring the Web3 fan app take place?
The Cricket World Cup, which will showcase the new Web3 fan app, is set to begin on October 5 and conclude with the final match on November 19. This six-week event in India is expected to reach millions of fans globally, providing a significant opportunity for the ICC and NEAR to demonstrate the potential of blockchain technology in sports. The timing aligns perfectly with the growing interest in digital engagement among cricket fans.
What role does interoperability play in the ICC's Web3 fan app for the Cricket World Cup?
Interoperability is a crucial aspect of the ICC's Web3 fan app as it allows for communication and interaction across different blockchain networks. NEAR's Blockchain Operating System supports this feature, enabling a more versatile and connected experience for users. This capability is essential for exploring various use cases and enhancing fan engagement throughout the Cricket World Cup, as it opens up possibilities for future developments in the digital sports landscape.